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Alliance Members

81 members from 22 countries are already supporting the direct future.

Adchieve

Travel Tech & ServicesHotels

Hotel Marketing Platform • Den Bosch, Netherlands

Google Hotel Ads, AI and Automation. Hotel marketing platform.

Agentic Hospitality

Travel Tech & ServicesHotels

AI Distribution Platform • Louisville, United States

Agentic Hospitality is an AI-native cloud platform for hotels that turns fragmented property data into structured, machine-readable distribution. We power direct bookings, AI visibility, and conversion optimization through Model Context Protocol, structured markup, and agentic booking workflows.

Ahmed Emmanuel

Travel Tech & ServicesShort Term Rentals

Vacation Rental Co-hosting • Nigeria

Expert in boosting rental income, attracting more bookings, and reducing the stress of day-to-day management. Specializing in lead generation, vacation rental co-hosting, and real estate virtual assistance, streamlining operations, increasing occupancy rates, and maximizing profits.

AI Tourism Innovator

Travel Tech & ServicesHotelsExperiences

AI Content Strategy & Lead Generation • Budapest, Hungary

AI Tourism Innovator helps travel tech companies reach tour operators, travel agencies, DMOs and hotels with AI-powered content strategy + LinkedIn B2B lead generation.

Araya Resort

Travel OperatorsHotels

Hotel • Las Galeras, Samana, Dominican Republic

Overlooking the jungle with panoramic ocean views, Araya Resort is a boutique luxury retreat designed for connection, comfort, and celebration. A place to disconnect to reconnect. Private ocean view villas, an infinity pool, spa amenities, and sweeping twilight skies create an elevated Caribbean escape where adventure and serenity exist in perfect balance.

Awa'Mazing Consulting

Travel Tech & ServicesHotels

Hospitality Consulting • Thunder Bay, Canada

We help boutique and independent hotels elevate service quality, engage their teams, and build authentic guest experiences — from the inside out. Each hotel has its own soul — and our role is to reveal it through structure, culture, and care. Whether you're running a lakeside lodge in Canada, a city boutique hotel, or a resort abroad, we partner with you to streamline operations, empower your people, strengthen your brand, and deliver service that guests remember.

AWC (home of kahani)

Travel CreatorsHotels

Creator Brands • Malvern, United Kingdom

A creative storytelling agency for the hospitality industry, based in the UK. Our signature framework “kahani” is the first in the country that helps brands get found by AI search tools via strategic GEO - and chosen by humans, through compelling storytelling.

Barefoot Technologies

Travel Tech & ServicesShort Term Rentals

Vacation Rental Property Management Software • North Myrtle Beach, South Carolina, USA

Barefoot Technologies provides all-in-one vacation rental software for property managers, including reservation management, owner accounting, trust accounting, channel distribution, CRM, and reporting tools.

Blaze

Travel Tech & ServicesHotels

AI Review Analytics • Israel

Blaze is an innovative AI platform that instantly analyzes 100% of guest reviews content to deliver deep, strategic and actionable business intelligence for hoteliers to drive immediate improvement.

Bluesky Cohosts

Travel OperatorsShort Term Rentals

Property Management • Myrtle Beach, South Carolina, USA

Stays that run smooth. Memories that last. Blue Sky Cohosts manages short-term rentals for owners who want peace of mind and guests who want everything to work seamlessly. We take care of every detail so both sides can relax. From listings and cleaning to quick replies and thoughtful touches, we make hospitality feel effortless.

CCN Group FlightClaimEU

Travel Tech & Services

Claims Management Technology • Amsterdam, Netherlands

Claims Corporation Network is a European insurance claims service provider. A technology-driven claims management company working with insurers, brokers, and large commercial clients to handle and process insurance claims. A third-party administrator (TPA) that helps insurance organizations streamline claim workflows and improve service delivery.

Direct Booking Success

Travel Tech & ServicesShort Term Rentals

Direct Booking Strategy • Vancouver, Canada

Direct Booking Success helps hosts and property managers reduce OTA dependency by building clear, repeatable marketing systems that support consistent direct bookings, without urgency, hacks, or overwhelm.

Discover Freedom

Travel Tech & Services

Brand & Leadership Coaching • Santa Rosa Beach, FL, USA

Coach B helps companies build brands people can truly feel by aligning leadership, communication, and team behavior with the promise they make to clients—creating stronger reputation, deeper loyalty, and sustainable growth driven by real human connection and consistent experience.

Elegia

Travel Tech & ServicesHotels

AI Tech Orchestration • Rome, Italy / Zagreb, Croatia

Elegia is an independent AI orchestrator for hotels. It designs and integrates bespoke, API-first tech ecosystems, selecting and optimizing best-fit tools with no vendor bias or commissions, to improve operations, marketing, and growth through data-driven orchestration.

Evergreen Management

Travel OperatorsShort Term Rentals

Property Management • Boise, Idaho, USA

Evergreen Management is an Idaho-based property management company specializing in long-term rental management and full-service vacation rental management, including dynamic pricing, guest communications, housekeeping, and maintenance.

Flip.to

Travel Tech & ServicesHotels

Traveler Engagement Platform • Lake Mary, FL

From inspiring a massive, new, right-fit audience with the help of past travelers, to sparking conversations with planners deciding where to go next—Flip.to's out-of-the-box platform inspires growth, increases conversion, and tracks impact directly to revenue, all in real-time—and that's just the start.

GauVendi

Travel Tech & ServicesHotels

AI Room Matching • Frankfurt, Germany

We make room distinctions both sellable and experienceable, thereby enabling true differentiation and redefining the rules of distribution. Through dynamic AI-based matching of rooms and guests, we achieve 20% more revenue, 100% more direct business, 30% better guest ratings, and 70% more time for the guest.

Glatt Consulting

Travel Creators

Newsletter & Creator Brands • Wilmington, NC, USA

Fractional editorial leader for the hospitality ecosystem. Helping brands and trade media translate complex industry info into high-trust narratives that build market authority. Using deep industry access, crafting authentic points of view that ensure messages land and earn executive trust.

go visible online GmbH

Travel Tech & ServicesHotels

AI & Marketing Training • Germany

Helping hotels and tourism schools integrate artificial intelligence into their day-to-day marketing. With more than 20 years of experience in tourism, travel tech, and communication, turning complex concepts into practical training through workshops, classes, courses, and masterclasses.

Guestcentric

Travel Tech & ServicesHotels

Hypercommerce Platform • New York, NY, USA

Guestcentric enables hoteliers to run their hotel's entire online business from a single platform. Hypercommerce unifies your website, booking, distribution, payments, and marketing into one system. So you sell more direct, stay in control, and protect your brand. One platform. One logic. Real results.

GuestChat

Travel Tech & ServicesHotels

Hotel Guest Chat Automation • St. Georges, Grenada

Your hotel website gets hundreds (even thousands) of daily visitors who have questions before they book. GuestChat answers website visitors’ questions instantly and gives them an easy way to book directly.

Gumo

Traveler PlatformsHotelsExperiences

AI Travel Assistant • Bangalore, India

AI Travel Assistant helping consumers book direct.

Have You Got

Traveler PlatformsShort Term Rentals

Booking & Referral Platform • Global

Have You Got (HYG) is a booking and referral platform connecting travellers with professionally verified property managers. HYG promotes collaboration over competition, supporting local networks and plants 15 trees per booking, offering a more responsible, relationship-led way to travel and grow.

HiChee

Traveler PlatformsShort Term Rentals

Meta-Search & Price Comparison • Paia, Hawaii, USA

HiChee.com is an online meta-search platform that aggregates vacation rental listings from major platforms like Airbnb, Vrbo, and Booking.com for price comparison. The service provides comprehensive price comparisons, including taxes and fees, and sometimes enables direct booking. Operating worldwide and supporting multiple currencies, HiChee offers a Chrome Extension and a “Trip List” feature.

Hospitality Marketing Insight

Travel CreatorsHotels

Newsletter & Educator • United Kingdom

Serving expert hospitality marketing insights for hotels, restaurants and foodservice professionals.

Hotel Akumal Caribe

Travel OperatorsHotelsExperiences

Hotel • Akumal, Quintana Roo, Mexico

Packed with history, Hotel Akumal Caribe rests on a calm bay in the Riviera Maya, just a short drive south of Cancun on the main bay of Akumal. Known for excellent personal service, delicious food and comfortable rooms. One of the only family-run (and owned!) resorts on the Riviera Maya.

HotelMinder

Travel Tech & ServicesHotels

Hospitality Knowledge & Marketplace • Dublin, Ireland

HotelMinder is a trusted hospitality industry resource that helps hoteliers maximize their business performance. It offers global hoteliers a free and open hospitality knowledge platform, a technology marketplace, and through Lobby, a curated network of industry experts who provide clear and actionable advice addressing hoteliers’ specific challenges and business goals.

House of the Sun Akumal

Travel OperatorsShort Term RentalsExperiences

Vacation Rental • Akumal, Mexico

At House of the Sun, every stay is more than just a getaway—it's a true beachfront experience. Located in Tulum, Mexico area on the beach of Aventuras Akumal.

Hyperfunnel

Travel Tech & ServicesHotels

Voice AI & Distribution • Barcelona, Spain

We are building a voice AI travel agent for Samsung Smart TVs. Hotels, Cruise Lines and DMOs will be able to advertise to targeted consumers on the Samsung TV home-screen. Introducing a new supplier-friendly, profitable, transparent distribution channel for the travel industry on SmartTVs.

inHotel

Travel Tech & ServicesHotels

Agentic Operating System • Geneva, Switzerland

inHotel is the agentic operating system for travel and hospitality. We empower local providers and teams through AI agents that integrate with systems, follow SOPs, and drive direct bookings. By connecting destination ecosystems, we enable local economies to thrive. Open and partner-friendly.

InsiderBnb Inc.

Traveler PlatformsShort Term Rentals

Direct Booking Discovery • Mendham, NJ, USA

InsiderBnb helps travelers searching on OTAs find verified direct booking info, to avoid fees. Copy a property's VRBO/Airbnb URL, paste it into InsiderBnb.com, and we output the host's website/info, if verified — book direct and avoid fees.

Internet of Travel

Travel Tech & ServicesHotels

Travel Distribution Infrastructure • San Mateo, CA

Digital travel distribution provider that enables state-level travel stakeholders the ability to operate as their own OTA.

JetQuid

Travel Tech & ServicesHotels

Hospitality Platform • Bengaluru, Karnataka, India

Jetquid is an all-in-one business platform that helps properties and hospitality brands automate operations, manage bookings, and drive guest marketing from a single dashboard. It's designed to simplify workflows and boost growth for resorts, agencies, and multi-property groups.

Kismet

Travel Tech & ServicesHotels

AI Commerce Platform • New York City, US

Kismet is the AI commerce platform for hotels. We give each property its own AI-ready identity—content, real-time rates, loyalty, and personalization—so you're discovered for what makes you distinctive, not reduced to a rate in a shared feed. Your brand. Your guest. Your booking.

KNOKX

Travel Tech & ServicesShort Term Rentals

Direct Booking Platform • Orlando, FL USA

The all-in-one direct booking website and lead generation tool, seamlessly integrated with the industry's best property management and marketing software. Designed to help fast-track your growth, maximize revenue, and fulfill every host's dream of securing commission-free direct bookings.

LeCaRaMeLle di Baratti

Travel OperatorsShort Term RentalsExperiences

Vacation Rental • Piombino, Italy

Your perfect stay at the seaside in Tuscany. Conveniently located in the middle of the coast and from here you can visit major cities a few miles away. Vacation studio apartments for families, seniors and nature lovers, surrounded by gorgeous nature and Etruscan hidden treasures.

Lighthouse

Travel Tech & ServicesHotels

Data & Revenue Platform • Berlin

Lighthouse is the technology platform that turns data complexity into revenue growth. We give you the power to discover hidden insights, capture missed opportunities, and move faster while working smarter.

Living Las Canteras Homes

Travel OperatorsShort Term Rentals

Holiday Home Management • Las Palmas de Gran Canaria, Canary Islands (Spain)

A holiday home management company 100% dedicated to Playa Las Canteras, Gran Canaria. Offering top-quality services with a highly professional and entirely local team from Las Palmas de Gran Canaria.

Lure Agency

Travel Tech & ServicesHotels

Hospitality Sales Training • Boulder, Colorado

At Lure Agency, we help hotel sales teams and hospitality vendors get AI-ready without losing their soul. We train teams, sharpen systems, and elevate the humans behind the brand, so marketing and sales stop feeling random and start working together on purpose. Our work is grounded in The WINS Method™, a hospitality-first training system designed to bring clarity, confidence, and consistency to how your team shows up.

Maison Labs

Travel Tech & ServicesHotels

AI Conversational Commerce • Brooklyn, New York

Maison provides an AI-powered conversational commerce solution that enables guests to access real-time availability, rates, and property information through natural language interactions. Its content curation tools help hotels organize, validate, and structure their content so it is accurate, consistent, and ready to be consumed by AI agents.

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